Nami

Nami

Initial brief

Improving the patient experience in the women's imaging department

Improving the patient experience in the women's imaging department

the Centre Hospitalier de Valenciennes.

the Centre Hospitalier de Valenciennes.

42 991 habitants in 2021 (last census)


Valenciennes is a historic city in northern France, known for its industrial heritage and vibrant cultural scene. The city is home to a major hospital serving a diverse population, making it an ideal setting for exploring healthcare design challenges.

42 991 habitants in 2021 (last census)


Valenciennes is a historic city in northern France, known for its industrial heritage and vibrant cultural scene. The city is home to a major hospital serving a diverse population, making it an ideal setting for exploring healthcare design challenges.

The CHV, or Centre Hospitalier de Valenciennes, is a general hospital in France. It was founded in 1969 and with 1,850 beds, it’s one of the largest hospitals in France as well as the main public healthcare service provider in Valenciennes and the surrounding area.

The CHV, or Centre Hospitalier de Valenciennes, is a general hospital in France. It was founded in 1969 and with 1,850 beds, it’s one of the largest hospitals in France as well as the main public healthcare service provider in Valenciennes and the surrounding area.

Mammography

Ultrasound

Biopsy

Senology

Gynecology

Extra & intra

ultrasound

Woman’s imaging

Woman’s imaging

Two sections

Gynecology

Extra & intra

ultrasound

Mammography

Ultrasound

Biopsy

Senology

We went out to make observations

We noticed that there was a lack of uniformity in the department, such as the lighting, and that the furniture was not only non-uniform but also very uncomfortable for the women who came into contact with it.

We noticed that there was a lack of uniformity in the department, such as the lighting, and that the furniture was not only non-uniform but also very uncomfortable for the women who came into contact with it.

We went out to make observations

Analysis of patients' feelings

→ We've found that patients' feelings increase when there's human contact, at the time of booking, registration or during the exam.

→ We've found that patients' feelings increase when there's human contact, at the time of booking, registration or during the exam.

We shared a questionnaire with patients in the Women's Imaging Department, asking them to share their experiences during their patient journey.

We shared a questionnaire with patients in the Women's Imaging Department, asking them to share their experiences during their patient journey.

Putting yourself in the patient's shoes

→We were able to observe that the medical team believes that the patient's feelings are better than they actually are.

→We were able to observe that the medical team believes that the patient's feelings are better than they actually are.

We asked the department's medical team to fill in the questionnaire and put themselves in the patients' shoes.

We asked the department's medical team to fill in the questionnaire and put themselves in the patients' shoes.

→This has enabled the medical team to better adapt to patients.

→This has enabled the medical team to better adapt to patients.

Project in collaboration with Centre Hospitalier de Valenciennes.

5 months

4th year

Team of 5

service

UX Designer

UI Designer

Manager

My role

Project in collaboration with Centre Hospitalier de Valenciennes.

5 months

4th year

service

Team of 5

My role

Manager

UX Designer

UI Designer

Two perspectives on the same moment

During our observations and by asking the women present for their impressions, we noticed that some women were very stressed, while others were calm and collected.

This stress can be linked to various things, such as the unknown, not knowing how the examination will go. Or when a patient comes in for a post-cancer checkup, the fear of cancer recurrence.

Two perspectives on the same moment

During our observations and by asking the women present for their impressions, we noticed that some women were very stressed, while others were calm and collected.

This stress can be linked to various things, such as the unknown, not knowing how the examination will go. Or when a patient comes in for a post-cancer checkup, the fear of cancer recurrence.

The current scenario

From exterior to the women’s imaging service

The current scenario

Opportunities

Consistency

There is a lack of visual and functional consistency across the service's spaces, with noticeable variations in lighting and storage.

Patient journey

The patient pathway outside the examination room is very similar for all examinations

Inaction

There are many moments of waiting and loneliness.

Consistency

There is a lack of visual and functional consistency across the service's spaces, with noticeable variations in lighting and storage.

The patient pathway outside the examination room is very similar for all examinations

Patient journey

Inaction

There are many moments of waiting and loneliness.

Pain point/ insights

Lack of information

Limited access to medical results, causing frustration and uncertainty.

Communication

A lack of clear, empathetic medical communication can lead to stress and guilt, with some announcements perceived as abrupt by patients.

Waiting

Waiting for results is a major source of anxiety, especially in hospitals, where reception and waiting

conditions are often inadequate.

Emotional support

The patient's entourage supports her and helps her make the connection with everyday life.

Stress

The 1st exam is stressful due to the fear of unknown adding to the anxiety.

Comfort

Although patients may grow accustomed to the process over time, comfort does not improve. Imaging environments remain cold, impersonal, and often disrespectful of privacy.

our personas

Has had breast cancer.

Come for a check-up

61 yo

Vero

First ultrasound outside

pregnancy

38 yo

Elise

38 yo

Elise

First ultrasound outside

pregnancy

61 yo

Vero

Has had breast cancer.

Come for a check-up

In concrete terms, what is already in place at CHV?

LED ribbon on mammograms

Nature decors on ceiling lights

Screens on the sides of mammographs

Aromatherapy has already been tested but is difficult to implement

The CHV has tried to put several things in place, but the installation time (e.g. with the screens) means that the operators can't always put them in place.

In concrete terms, what is already in place at CHV?

The CHV has tried to put several things in place, but the installation time (e.g. with the screens) means that the operators can't always put them in place.

What we wanted to achieve with this project

→ Our aim is to act at every stage of the patient's journey

The impact of the

patient's entourage has

an emotional support

Emotional

support

Encourage

empathetic EXPERIENCE communication through actions and words to support patients in a difficult phase and promote better prevention

Empathetic

communication

Create a comfortable

universe during the

diagnostic process, as opposed to the image of a hospital perceived as stressful and frightening.

Comfortable

universe

Before taking

appointment

during

the booking

The day of

the exam

Arriving at

the place

During the

recording

In the

waiting room

In the

changing room

During

the test

After the

test

During the

biobsy result

Create a comfortable

universe during the

diagnostic process, as opposed to the image of a hospital perceived as stressful and frightening.

A comfortable

universe

Encourage

empathetic EXPERIENCE communication through actions and words to support patients in a difficult phase and promote better prevention

An empathetic

communication

→ Our aim is to act at every stage of the patient's journey

nAMI

NAMI

Nami allows patients to prepare for and personalize their women's imaging examination.

Nami allows patients to prepare for and personalize their women's imaging examination.

Its name is inspired by the mascot, a gentle name to reassure.

Its name is inspired by the mascot, a gentle name to reassure.

The webapp

Application for preparing and personalizing women's imaging exams.

The furniture

Creates unity in the department and meets the needs of patients.

The flyer

Inform and keep patients occupied during waiting times.

The mascot

 something friendly, unisex, naive so that everyone can identify themself to her.

The webapp

Application for preparing and personalizing women's imaging exams.

The furniture

Creates unity in the department and meets the needs of patients.

The flyer

Inform and keep patients occupied during waiting times.

The mascot

 something friendly, unisex, naive so that everyone can identify themself to her.

The ecosystem

The ecosystem

Before taking

appointment

during

the booking

The day of

the exam

Arriving at

the place

During the

recording

In the

waiting room

In the

changing room

During

the test

After the

test

During the

biobsy result

The webapp

Application for preparing and personalizing women's imaging exams.

The mascot

 something friendly, unisex, naive so that everyone can identify themself to her.

The furniture

Creates unity in the department and meets the needs of patients.

The flyer

Inform and keep patients occupied during waiting times.

workshops with patients

With patients and the CHV medical team

These workshops served to challenge our concepts, to see if they were in line with stakeholders' problems.

These workshops served to challenge our concepts, to see if they were in line with stakeholders' problems.

With patients and the CHV medical team

my work

the web application

Our webapp allows the patient to prepare for her examination, and she can choose the ambience she wants during her exam. Know what to do, such as not wearing cosmetics in the area under examination. Or get to know the medical team that will be taking care of her.

iMessage

Delivered

Vous avez rendez-vous le 15/05 à 17h au CH Valenciennes. Préparez votre rendez-vous en suivant le lien suivant:


https://chv.immagerie-nami.com

Message

Tuesday

12:21

CH Valenciennes

Delivered

Confirmation message

Chargement

FR

France

GB

English

SA

العربية

PL

Polski

PT

Português

RO

Română

Choisissez votre langue

chv.immagerie.com

Language choice

FR

Bienvenue dans le service d’imagerie de la femme.

Moi, c’est Nami !

chv.immagerie.com

Appointment

reminder

Certains produit peuvent apparaitre à l'image. Evitez donc de venir avec:

Du déodorant

Du parfum

De la crème

Du talc

Des lotions sous les bras ou sur la poitrine

chv.immagerie.com

Pre-exam instructions

Pas d’ambiance

Relaxant

Energisant

Cozy

Naturel

Quelle ambiance préférez-vous pendant votre examen ?

Retour

chv.immagerie.com

Choice of ambience

chv.immagerie.com

Lumière blanche

Sans thème

Sons appaisants

Salle chauffée

Récapitulons !

Selection

recap

Dr Poncelet

Chef de service

Ravi de vous accueillir pour vos prochains examens d’imagerie

Suivant

Retour

L’equipe qui vous accueillera.

chv.immagerie.com

Medical team

presentation

Merci !

Rendez-vous le 23/06 à 14h15 dans le service d’imagerie de la femme du Centre Hospitalier de Valenciennes dans la salle d’attente A.

Voir l’hôpital sur votre carte

Voir des vidéos de l’examen

chv.immagerie.com

Last

reminder

Si vous souhaitez en savoir plus sur le déroulement de votre examen vous pouvez consulter les vidéos suivantes

Comment se passe une mammographie au CHV ?

Comment se rendre au service d’imagerie de la femme ?

chv.immagerie.com

Resource videos

We've designed the flow in a linear fashion to make it easier for patients to navigate.

The application is also available in the region's most widely spoken languages.

Made in collaboration with Antoine Macrez

my work

The UI kit

Coral

#F95965

Candy

#FBADC1

Ribbon

#FB829D

Sunset

#FBA164

Licorice

#2C1522

Cream

#F7E8DD

FR

France

FR

France

FR

France

Colors

Font

Aa

Baloo 2 Regular

Aa

Baloo 2 Medium

Aa

Baloo 2 SemiBold

Vector puppet:

Lumière blanche

Naturel

Sons appaisants

Salle

chauffée

24 px

Aa

Baloo 2 Regular

Aa

Baloo 2 Medium

Aa

Baloo 2 SemiBold

Font

FR

France

FR

France

FR

France

Lumière blanche

Naturel

Sons appaisants

Salle

chauffée

Vector puppet:

24 px

Coral

#F95965

Candy

#FBADC1

Ribbon

#FB829D

Sunset

#FBA164

Licorice

#2C1522

Cream

#F7E8DD

Colors

my work

the mascot

The Nami mascot was created to accompany women on their journey through the department.

We wanted something friendly, unisex, naive so that everyone can identify themself to her.  She has a big role because there is 5% of illiteracy in the region. So illustrating the actions with the mascot enables everyone to understand even without reading.

We wanted something friendly, unisex, naive so that everyone can identify themself to her.  She has a big role because there is 5% of illiteracy in the region. So illustrating the actions with the mascot enables everyone to understand even without reading.

The Nami mascot was created to accompany women on their journey through the department.

my work

the cabin screen

We wanted to distract patients while they waited in the booth and humanize the CHV team.

So we set up a screen where the operator introduces herself and reassures the patient. To break the ice, the operator launches a Legé conversation topic to create an exchange with the patient.

my work

THe flyer

We've redesigned the service's flyers. We wanted something beautiful and eye-catching.

Two flyers were created, one for gynecology and one for scenology. They cover preventive measures to be taken at home, the different examinations, the reasons for these examinations and contacts for associations in case of need.7

our ambition is to keep you busy while you wait, inform you at home, make you want to read and reread afterwards, but mostly give all information to everyone whether they use the app or not.

Creation of two waiting rooms

“Pipelette” and “dans sa bulle”

3D by Anita Abadia

Dans sa bulle

Pipelette

We have created two different waiting rooms

The ‘Bubble Room’ is an area designed to allow patients to remain alone, in peace and quiet, in their own bubble.

Here we have the ‘Pipelette’ area: a friendly waiting area designed for patients who want to chat and share a moment together.s

Exam room customization

Video mapping

We wanted to personalize our examination rooms, so we chose video mapping for its immersive effect.

We created different “neutral” atmospheres to avoid creating bad memories for patients. It is also possible not to set the mood during the examination.

We went to the CHV to test video mapping in the various examination rooms.

We were able to visit GE, where we were able to discuss our project with the design team. It was a very rewarding experience.

Working with machine manufacturers

Visit to GE + discussions with Hologic and Siemens

What next for the project?

As well as being a project within the framework of my schooling, we had the opportunity to carry out a concrete project. Dr. Poncelet, head of department, who accompanied us throughout the project, had the real ambition of implementing the various solutions.

It is therefore a great honor to be able to continue working hand in hand with the team in the women's imaging department and with patients, and to do everything in my power to ensure that this project can come to fruition and improve patient care in the women's imaging department at Valenciennes Hospital.

other projects

Pain point/ insights

Waiting

Waiting for results is a major source of anxiety, especially in hospitals, where reception and waiting conditions are often inadequate.

The 1st exam is stressful due to the fear of unknown adding to the anxiety.

Stress

Lack of information

Limited access to medical results, causing frustration and uncertainty.

Communication

A lack of clear, empathetic medical communication can lead to stress and guilt, with some announcements perceived as abrupt by patients.

Emotional support

The patient's entourage supports her and helps her make the connection with everyday life.

Comfort

Although patients may grow accustomed to the process over time, comfort does not improve. Imaging environments remain cold, impersonal, and often disrespectful of privacy.

The impact of the

patient's entourage has

an emotional support

Emotional

support

my work

Our webapp allows the patient to prepare for her examination, and she can choose the ambience she wants during her exam. Know what to do, such as not wearing cosmetics in the area under examination. Or get to know the medical team that will be taking care of her.

Made in collaboration with Antoine Macrez

The application is also available in the region's most widely spoken languages.

We've designed the flow in a linear fashion to make it easier for patients to navigate.

my work

the cabin screen

We wanted to distract patients while they waited in the booth and humanize the CHV team.

So we set up a screen where the operator introduces herself and reassures the patient. To break the ice, the operator launches a Legé conversation topic to create an exchange with the patient.

my work

THe flyer

We've redesigned the service's flyers. We wanted something beautiful and eye-catching.

Two flyers were created, one for gynecology and one for scenology. They cover preventive measures to be taken at home, the different examinations, the reasons for these examinations and contacts for associations in case of need.7

our ambition is to keep you busy while you wait, inform you at home, make you want to read and reread afterwards, but mostly give all information to everyone whether they use the app or not.

Creation of two waiting rooms

“Pipelette” and “dans sa bulle”

3D by Anita Abadia

We have created two different waiting rooms

The ‘Bubble Room’ is an area designed to allow patients to remain alone, in peace and quiet, in their own bubble.

Here we have the ‘Pipelette’ area: a friendly waiting area designed for patients who want to chat and share a moment together.s

Dans sa bulle

Dans sa bulle

Pipelette

Pipelette

Exam room customization

Video mapping

We went to the CHV to test video mapping in the various examination rooms.

We wanted to personalize our examination rooms, so we chose video mapping for its immersive effect.

We created different “neutral” atmospheres to avoid creating bad memories for patients. It is also possible not to set the mood during the examination.

We were able to visit GE, where we were able to discuss our project with the design team. It was a very rewarding experience.

Visit to GE + discussions with Hologic and Siemens

We were able to visit GE, where we were able to discuss our project with the design team. It was a very rewarding experience.

Visit to GE + discussions with Hologic and Siemens

Working with machine manufacturers

What next for the project?

As well as being a project within the framework of my schooling, we had the opportunity to carry out a concrete project. Dr. Poncelet, head of department, who accompanied us throughout the project, had the real ambition of implementing the various solutions.

It is therefore a great honor to be able to continue working hand in hand with the team in the women's imaging department and with patients, and to do everything in my power to ensure that this project can come to fruition and improve patient care in the women's imaging department at Valenciennes Hospital.

other projects